diff --git a/src/AcDream.App/UI/Layout/ChatTranscriptRenderer.cs b/src/AcDream.App/UI/Layout/ChatTranscriptRenderer.cs
index 9ee09e71..2b4a1a5d 100644
--- a/src/AcDream.App/UI/Layout/ChatTranscriptRenderer.cs
+++ b/src/AcDream.App/UI/Layout/ChatTranscriptRenderer.cs
@@ -114,6 +114,45 @@ internal static class ChatTranscriptRenderer
         return sawTag ? runs : null;
     }
 
+    /// <summary>
+    /// The tagged column ranges inside one wrapped fragment, or
+    /// <see langword="null"/> when it holds none.
+    /// </summary>
+    /// <remarks>
+    /// Columns are relative to the FRAGMENT, because that is what a click
+    /// resolves to: <c>UiText.HitChar</c> returns a line index into the
+    /// wrapped list plus a column within that line.
+    /// </remarks>
+    internal static IReadOnlyList<(int Start, int Length, ChatTextTag Tag)>?
+        TaggedRangesForFragment(
+            IReadOnlyList<ChatTextSpan> spans,
+            int fragmentStart,
+            int fragmentLength)
+    {
+        int fragmentEnd = fragmentStart + fragmentLength;
+        List<(int Start, int Length, ChatTextTag Tag)>? ranges = null;
+        int at = 0;
+
+        foreach (ChatTextSpan span in spans)
+        {
+            int spanStart = at;
+            int spanEnd = at + span.Text.Length;
+            at = spanEnd;
+
+            if (span.Tag is not { } tag)
+                continue;
+
+            int from = Math.Max(spanStart, fragmentStart);
+            int to = Math.Min(spanEnd, fragmentEnd);
+            if (to <= from)
+                continue;
+
+            (ranges ??= new()).Add((from - fragmentStart, to - from, tag));
+        }
+
+        return ranges;
+    }
+
     public static List<UiText.Line> BuildLines(
         IReadOnlyList<FormattedLine> detailed,
         float maxW,
@@ -121,10 +160,12 @@ internal static class ChatTranscriptRenderer
         Func<uint, bool>? accept,
         Vector4 defaultColor,
         Vector4? tagColor = null,
-        List<IReadOnlyList<UiText.TextRun>?>? runsPerLine = null)
+        List<IReadOnlyList<UiText.TextRun>?>? runsPerLine = null,
+        List<IReadOnlyList<(int Start, int Length, ChatTextTag Tag)>?>? tagsPerLine = null)
     {
         var result = new List<UiText.Line>(detailed.Count);
         runsPerLine?.Clear();
+        tagsPerLine?.Clear();
         if (detailed.Count == 0)
             return result;
 
@@ -149,12 +190,13 @@ internal static class ChatTranscriptRenderer
             {
                 result.Add(new UiText.Line(frag, currentColor));
 
-                if (runsPerLine is null)
+                if (runsPerLine is null && tagsPerLine is null)
                     continue;
 
                 if (d.Spans is not { Count: > 0 } spans || frag.Length == 0)
                 {
-                    runsPerLine.Add(null);
+                    runsPerLine?.Add(null);
+                    tagsPerLine?.Add(null);
                     continue;
                 }
 
@@ -163,17 +205,19 @@ internal static class ChatTranscriptRenderer
                 {
                     // Should not happen; a fragment always comes from the line.
                     // Fall back to the flat colour rather than mis-colouring.
-                    runsPerLine.Add(null);
+                    runsPerLine?.Add(null);
+                    tagsPerLine?.Add(null);
                     continue;
                 }
                 searchFrom = at + frag.Length;
 
-                runsPerLine.Add(RunsForFragment(
+                runsPerLine?.Add(RunsForFragment(
                     spans,
                     at,
                     frag.Length,
                     currentColor,
                     tagColor ?? currentColor));
+                tagsPerLine?.Add(TaggedRangesForFragment(spans, at, frag.Length));
             }
         }
         return result;
diff --git a/src/AcDream.App/UI/Layout/ChatWindowController.cs b/src/AcDream.App/UI/Layout/ChatWindowController.cs
index c000034e..657a6353 100644
--- a/src/AcDream.App/UI/Layout/ChatWindowController.cs
+++ b/src/AcDream.App/UI/Layout/ChatWindowController.cs
@@ -135,6 +135,14 @@ public sealed class ChatWindowController : IRetainedWindowStateController, IReta
     /// is a single colour and draws through the ordinary flat path.
     /// </summary>
     private readonly List<IReadOnlyList<UiText.TextRun>?> _cachedTranscriptRuns = new();
+
+    /// <summary>
+    /// Per-cached-line tagged column ranges, index-aligned with
+    /// <see cref="_cachedTranscriptLines"/>. This is what turns a click into a
+    /// tag; the runs alongside only decide colour.
+    /// </summary>
+    private readonly List<IReadOnlyList<(int Start, int Length, ChatTextTag Tag)>?>
+        _cachedTranscriptTags = new();
     private long _cachedTranscriptRevision = -1;
     private ulong _cachedFilter;
     private float _cachedTranscriptWrapWidth = float.NaN;
@@ -340,6 +348,10 @@ public sealed class ChatWindowController : IRetainedWindowStateController, IReta
             index >= 0 && index < c._cachedTranscriptRuns.Count
                 ? c._cachedTranscriptRuns[index]
                 : null;
+        // Clicking a tagged name opens a tell to that player, exactly as
+        // retail does — gmMainChatUI::RecvNotice_TextTag_IIDStringClick
+        // @0x004CCE10 -> ChatInterface::StartTell @0x004F41F0.
+        c.Transcript.OnCharClick = pos => c.TryStartTellFromTag(pos);
 
         // ── Input ────────────────────────────────────────────────────────
         // Editable/selectable/one-line semantics and state sprites came from the
@@ -794,6 +806,7 @@ public sealed class ChatWindowController : IRetainedWindowStateController, IReta
         // are cached with them, so the transcript's per-line run lookup costs
         // nothing per frame — it reads the same cache the lines do.
         _cachedTranscriptRuns.Clear();
+        _cachedTranscriptTags.Clear();
         var result = ChatTranscriptRenderer.BuildLines(
             detailed,
             maxW,
@@ -801,10 +814,60 @@ public sealed class ChatWindowController : IRetainedWindowStateController, IReta
             Accept,
             Transcript.DefaultColor,
             Transcript.TagColor,
-            _cachedTranscriptRuns);
+            _cachedTranscriptRuns,
+            _cachedTranscriptTags);
         return StoreTranscriptLayout(result, revision, filter, maxW, datFont, debugFont);
     }
 
+    /// <summary>
+    /// Opens a tell to the player whose name was clicked, if one was.
+    /// </summary>
+    /// <remarks>
+    /// Retail writes "@tell {Name}, " into the chat entry, takes keyboard
+    /// focus and shows the entry bar (<c>ChatInterface::StartTell
+    /// @0x004F41F0</c>). It uses the tag's NAME rather than its object id: the
+    /// id is carried but this handler never reads it, so a tell still
+    /// addresses correctly for a player who has since moved out of range.
+    /// </remarks>
+    internal bool TryStartTellFromTag(UiText.Pos position)
+    {
+        if (position.Line < 0 || position.Line >= _cachedTranscriptTags.Count)
+            return false;
+        if (_cachedTranscriptTags[position.Line] is not { } ranges)
+            return false;
+
+        foreach ((int start, int length, ChatTextTag tag) in ranges)
+        {
+            // A caret slot sits BETWEEN glyphs, so the range is half-open:
+            // clicking just past the last letter of a name is not that name.
+            if (position.Col < start || position.Col >= start + length)
+                continue;
+            if (!tag.TryGetIidString(out _, out string name) || name.Length == 0)
+                continue;
+
+            StartTell(name);
+            return true;
+        }
+
+        return false;
+    }
+
+    /// <summary>Aims the chat entry at <paramref name="name"/> and focuses it.</summary>
+    internal void StartTell(string name)
+    {
+        Input.SetText($"@tell {name}, ");
+        Input.MoveCaret(int.MaxValue);
+        FindRootOf(Input)?.SetKeyboardFocus(Input);
+    }
+
+    private static UiRoot? FindRootOf(UiElement element)
+    {
+        for (UiElement? at = element; at is not null; at = at.Parent)
+            if (at is UiRoot root)
+                return root;
+        return null;
+    }
+
     private IReadOnlyList<UiText.Line> StoreTranscriptLayout(
         IReadOnlyList<UiText.Line> lines,
         long revision,
diff --git a/src/AcDream.App/UI/UiText.cs b/src/AcDream.App/UI/UiText.cs
index 9e7736a4..0c8ce38c 100644
--- a/src/AcDream.App/UI/UiText.cs
+++ b/src/AcDream.App/UI/UiText.cs
@@ -42,7 +42,10 @@ public sealed class UiText : UiElement, IUiDatStateful
 
     private Action? _onClick;
     public override bool HandlesClick
-        => OnClick is not null || WheelScrollEnabled || base.HandlesClick;
+        => OnClick is not null
+            || OnCharClick is not null
+            || WheelScrollEnabled
+            || base.HandlesClick;
     /// <summary>Dat element id for imported UIElement_Text widgets. 0 for synthesized text.</summary>
     public uint ElementId { get; set; }
 
@@ -58,6 +61,18 @@ public sealed class UiText : UiElement, IUiDatStateful
     /// character index (0..line.Text.Length, i.e. a caret slot between glyphs).</summary>
     public readonly record struct Pos(int Line, int Col);
 
+    /// <summary>
+    /// Offered the character under a left click before <see cref="OnClick"/>.
+    /// Return <see langword="true"/> to consume the click.
+    /// </summary>
+    /// <remarks>
+    /// The seam for retail's clickable tagged runs. Kept separate from
+    /// <see cref="OnClick"/> because a tag click is positional and an element
+    /// click is not; folding them together would make every text element with
+    /// an OnClick swallow tag clicks.
+    /// </remarks>
+    public Func<Pos, bool>? OnCharClick { get; set; }
+
     /// <summary>Provider of the lines to show, oldest-first. Polled each frame.</summary>
     public Func<IReadOnlyList<Line>> LinesProvider { get; set; } = static () => Array.Empty<Line>();
 
@@ -909,6 +924,18 @@ public sealed class UiText : UiElement, IUiDatStateful
 
     public override bool OnEvent(in UiEvent e)
     {
+        // Campaign CT slice A5: a click inside the text may land on a TAGGED
+        // run (a speaker's name), which retail treats as its own affordance —
+        // UIElement_Text::MouseUp @0x004694F0 resolves the xy to a glyph and
+        // dispatches through that glyph's tag. Offered the character first;
+        // a handled tag click does not also fire the element-wide OnClick.
+        if (e.Type == UiEventType.Click && OnCharClick is not null)
+        {
+            // Data1/Data2 = local-to-target coords (UiRoot's Click event).
+            if (OnCharClick(HitChar(e.Data1, e.Data2)))
+                return true;
+        }
+
         if (e.Type == UiEventType.Click && OnClick is not null)
         {
             OnClick();
diff --git a/tests/AcDream.App.Tests/UI/Layout/ChatTagClickTests.cs b/tests/AcDream.App.Tests/UI/Layout/ChatTagClickTests.cs
new file mode 100644
index 00000000..ea3679e4
--- /dev/null
+++ b/tests/AcDream.App.Tests/UI/Layout/ChatTagClickTests.cs
@@ -0,0 +1,85 @@
+using System.Collections.Generic;
+using AcDream.App.UI.Layout;
+using AcDream.Core.Chat;
+
+namespace AcDream.App.Tests.UI.Layout;
+
+/// <summary>
+/// Campaign CT slice A5: clicking a speaker's name opens a tell to them.
+/// </summary>
+public sealed class ChatTagClickTests
+{
+    private static ChatTextTag Tell(string name)
+        => new("Tell", "IIDString", $"1342177290:{name}");
+
+    private static IReadOnlyList<ChatTextSpan> TellSpans(string name, string rest)
+        => new[] { new ChatTextSpan(name, Tell(name)), new ChatTextSpan(rest, null) };
+
+    [Fact]
+    public void TheNamesColumnsAreTaggedAndTheRestIsNot()
+    {
+        IReadOnlyList<(int Start, int Length, ChatTextTag Tag)>? ranges =
+            ChatTranscriptRenderer.TaggedRangesForFragment(
+                TellSpans("Dww", " tells you"),
+                fragmentStart: 0,
+                fragmentLength: "Dww tells you".Length);
+
+        (int start, int length, ChatTextTag tag) = Assert.Single(ranges!);
+        Assert.Equal(0, start);
+        Assert.Equal(3, length);
+        Assert.True(tag.TryGetIidString(out _, out string name));
+        Assert.Equal("Dww", name);
+    }
+
+    [Fact]
+    public void ColumnsAreRelativeToTheFragmentNotTheWholeLine()
+    {
+        // A click resolves to a line index in the WRAPPED list plus a column
+        // within that line, so ranges must be fragment-relative or every click
+        // on a wrapped line lands on the wrong characters.
+        IReadOnlyList<ChatTextSpan> spans = TellSpans("Dww", " tells you now");
+
+        // A window starting mid-name: the tagged range starts at column 0 of
+        // the fragment, not at column 1 of the line.
+        (int start, int length, _) = Assert.Single(
+            ChatTranscriptRenderer.TaggedRangesForFragment(spans, 1, 5)!);
+
+        Assert.Equal(0, start);
+        Assert.Equal(2, length);   // "ww" — the part of the name inside the window
+    }
+
+    [Fact]
+    public void AFragmentPastTheNameHasNoTaggedRanges()
+    {
+        Assert.Null(ChatTranscriptRenderer.TaggedRangesForFragment(
+            TellSpans("Dww", " tells you"),
+            fragmentStart: 6,
+            fragmentLength: 4));
+    }
+
+    [Fact]
+    public void AnUntaggedLineHasNoTaggedRanges()
+    {
+        Assert.Null(ChatTranscriptRenderer.TaggedRangesForFragment(
+            new[] { new ChatTextSpan("Welcome.", null) },
+            fragmentStart: 0,
+            fragmentLength: 8));
+    }
+
+    [Theory]
+    // A caret slot sits BETWEEN glyphs, so the range is half-open: the column
+    // just past the name's last letter belongs to the space after it.
+    [InlineData(0, true)]
+    [InlineData(2, true)]
+    [InlineData(3, false)]
+    [InlineData(9, false)]
+    public void OnlyColumnsInsideTheNameCount(int column, bool inside)
+    {
+        IReadOnlyList<(int Start, int Length, ChatTextTag Tag)> ranges =
+            ChatTranscriptRenderer.TaggedRangesForFragment(
+                TellSpans("Dww", " tells you"), 0, "Dww tells you".Length)!;
+
+        (int start, int length, _) = ranges[0];
+        Assert.Equal(inside, column >= start && column < start + length);
+    }
+}
diff --git a/tests/AcDream.App.Tests/UI/Layout/ChatWindowControllerTests.cs b/tests/AcDream.App.Tests/UI/Layout/ChatWindowControllerTests.cs
index d2c1365c..05d43166 100644
--- a/tests/AcDream.App.Tests/UI/Layout/ChatWindowControllerTests.cs
+++ b/tests/AcDream.App.Tests/UI/Layout/ChatWindowControllerTests.cs
@@ -158,6 +158,25 @@ public class ChatWindowControllerTests
         Assert.NotNull(ctrl);
     }
 
+    [Fact]
+    public void StartTell_PrefillsTheEntryAndPutsTheCaretAtTheEnd()
+    {
+        // Retail's ChatInterface::StartTell @0x004F41F0 writes "@tell {Name}, "
+        // into the chat entry and takes focus, so the player can type straight
+        // into a reply. The trailing space matters: without it the first thing
+        // they type joins the comma.
+        var (rootInfo, layout, vm) = BuildTestTree();
+        var bus = new CaptureBus();
+
+        ChatWindowController? ctrl = ChatWindowController.Bind(
+            rootInfo, layout, vm, () => bus, new ChatWindowState(), null, null, NoTex);
+        Assert.NotNull(ctrl);
+
+        ctrl!.StartTell("Dww");
+
+        Assert.Equal("@tell Dww, ", ctrl.Input.Text);
+    }
+
     // ── Talk-focus specials: "Tell to X" / "Squelch (ignore) X" ─────────────
 
     /// <summary>